Karline Ross Gray 1981-2010
It has been twelve days since the death of my baby sister, Karline Ross Gray. During my road trip to Ohio, I could not help but reminisce of the wonderful times we shared together in Atlanta. In addition, Karline had an extraordinary character that could inspire entrepreneurs to rethink on how they value their services.
Professionally, Karline was a lioness who was fierce in the workforce. Despite the condition of the economy, she stood firmly upon her values. She refused to falter or settle for anything that did not meet her standards.
Do you know what your value is worth? Gems or peanuts?
Some people have the “recession mindset”. They say “We are in the recession and people are broke!” This perception has been imbedded in our minds to believe we have to drop our rates just to make a buck, but this is necessarily true. You don’t have to settle for peanuts.
It is true, people are holding tight to their funds, but people will always pay for true value.
So, you have established a reputable online presence. You provide valuable and relevant content for your community. But, you may come across some people who try to offer peanuts in exchange for your valuable service.
You have a consultancy practice and charge your clients $1000 per month retainer fee for XYZ services. You come across some one who believes the value of your service, but only willing to pay $500 per month.
How do you handles this situation? Well, you have two choices. Either you can turn them away or you can provide X services for a lower cost.
Remember, when you settle for the “recession mindset” you will diminish your value. When you diminish your value, you will always receive peanuts for payments.
So, if you feel your prospects expect peanuts for your value, then it is time for you to find new prospects who truly values your services.
Have you come across those who ask for the “hook-up” with your services? If so, how did you handle the situation?
