Show Highlights:
·Building a Following
·Using Multiple Platforms for Communicating
·Practice Giving Value
·Setting Realistic Goals
Guest: Larry Weintraub, CEO of Fanscape
With his extensive years of entertainment marketing experience, Larry Weintraub, CEO of Fanscape and along with his partner, Terry Dry, have replicated the music industry marketing models to help well-known brands like Chili’s, MTV, State Farm Insurance, NBC and M&M Racing, to connect with their fans and customers to drive word of mouth.
